By teen girls, for teen girls
So Rookie just launched. Rookie is the brain child of teenage fashion blogger Tavi Gevinson and thus far it looks about as sharp as its 15-year-old editor. What can you expect from Rookie and Tavi:
“I don’t have the answers. Rookie is not your guide to Being a Teen. It is not a pamphlet on How to Be a Young Woman. (If it were, it would be published by American Girl and your aunt would’ve given it to you in the fifth grade.) It is, quite simply, a bunch of writing and art we like and believe in. While there’s always danger in generalizing a whole group of people, I do think some experiences are somewhat universal to being a teenager, specifically a female one. Rookie is a place to make the best of the beautiful pain and cringe-worthy awkwardness of being an adolescent girl. When it becomes harder to appreciate these things, we also have good plain fun and visual pleasure. When you’re sick of having to be happy all the time, we have lots of eye-rolling rants, too.”
